As you will see, we have a couple of claims overdue, which is disappointing. But we're chasing the network to get these resolved ASAP. Overall, I think we're doing quite well
Since imutual started, only 1.8% of "claimable" transactions (i.e. ignoring daily clicks etc) have had a problem that required the member to submit a claim.
Of those 274 claims, only 16 have been rejected. Or put it another way, in only 0.1% of cases did a member fail to get their promised cashback due to a merchant rejecting a claim.
But as I'm determined to establish imutual's reputation of the most trustworthy 100% cashback site, I want to provide even further reassurance. While we can't go as far as to guarantee ANY cashback (due to the fact that this makes us vulnerable to bogus claims), I do want to give people a further means of appeal when we decide to reject a claim due to a merchant's failure to pay up.
The idea is to have an appeals process where you, the shareholders, decide whether we should award a member's claim. The idea is that we make available all the facts regarding the claim (in a discussion topic), the member has the chance to put their case, and you lot make the decision. In making your decision, you have to take into account:
- whether the member appears to done what could reasonably be expected in order to earn the promised cashback
- what the merchant has stated
- the previous track record of both the merchant and member
- the monetary cost to imutual of honouring the claim
- the possible damage to imutual's reputation of not honouring the claim
- whether honouring the claim makes imutual vulnerable to bogus claims in the future
More information on this proposed "appeals" process can be found here
If a member has their claim rejected, we will make them aware of their 'right of appeal' and, if they choose to do so, we'll start a topic (and poll) about their claim so that you can debate and decide. I would hope and expect that there won't be a need for many such 'appeals'

I hope you'll agree this is something that helps us to stand out and gives a good impression of imutual to prospective new members who may have been frustrated when using other cashback sites

Let me have your thoughts and feedback!